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Survey finds more than half of Australians experience Black Friday buyer’s remorse

Research by Choice suggests 53% of people either regretted a purchase or had a negative experience during the sales, as other experts warn against overspending and scamsFollow our Australia news live blog for latest updatesGet our breaking news email, free app or daily news podcastMore than half (53%) of Australians have regretted a purchase or had a negative experience during Black Friday sales, a Choice survey has found.The consumer advocate warned shoppers to be wary of “unmissable” deals and other strategies that create a false sense of urgency, with businesses already rolling out early discounts before Black Friday sales officially start on 28 November.Misleading “store-wide” or “site-wide” claims, when sales actually involve exclusions.Fine print or disclaimers that seek to limit headline claims about the sale, including member-only deals or excluding a range of products.Deceptive “up to X% off” offers, with the “up to” text almost illegible and few products at maximum discount.Misleading “was/now” or “strikethrough” pricing.False urgency through inaccurate countdown timers and phrases such as “three days only” that don’t align with the true duration of the sale. Continue reading...

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Trump to visit China in April, will host Chinese President Xi in Washington later in 2026

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